Treading​
Cream
Sales TAM. GTM Engineering.
Confidence for sales to engage prospects efficiently, effectively with real-time insights every time.
Insufficient CRM data?
DATA
Multiple data sources via API for real-time validated data at an account, contact, competitor of industry level.
INGESTION
Refresh existing CRM data, build new data-sets to compliment existing or a total refresh. Full API integration with CRM or flat files.
Outdated CRM data?
INSIGHTS
AI, scraping any publicly available data to complete the story.
RELEVANCE
A one time ingesting or monthly updates of new data and insights.
CRM absent of insights?
CONVERSATION
Blend data and insights using AI to narrate the value proposition. Omni-channel engagement for increased engagement and intelligent dialogue.
DATA YOU OWN
Define the necessary data sets for intelligent selling. No restrictions on the range of data sets. No limit t to creativity.
Click here to for a sample TAM for a marketing automation platform. Video's of GTM examples available here
Example data points
Sample account insights
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Name + variations
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Contact information
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Social profile insights
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Tech stack inc competing and complimentary
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Industry tags
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Employee size & hiring trends
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SEO insights
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Funding
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Public case studies
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Competitive analysis and case studies
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Company vision
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Blog scraping
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++
Sample contact insights
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Contact information with 2x email verification​
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​Title & department
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Career progression
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Keywords
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DISC profile
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Social insights (personal and professional)
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Personal Blog insights
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Recent LI posting content and insights
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Education
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++
